Bugfest
Bugfest is the North Carolina Museum of Natural Sciences’ largest annual, special event, open to the public. More than 30,000 visitors come to BugFest in a single day to experience over 100 exhibits, crafts, games and activities. I was the lead art director, designer, and project manager responsible for developing the annual thematic branding and cohesive, 360-degree marketing campaign, including posters and rack cards to promote the event, as well as event T-shirt merchandise.
